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This Privacy Policy describes how we collect, use, disclose, protect and manage the personal information you provide when you use our https://xdesireshop.com website (hereinafter referred to as the “Site”).
1. Information Collection
a. Registration Information: When you register an account on this site, we may collect your name, email address, password, mobile phone number and other information in order to create and manage your account and provide you with personalized services.
b. Order Information: When you place an order to purchase goods or services, we will collect your delivery address, contact information, detailed information of the purchased goods, payment information, etc. for processing orders, arranging shipment and providing after-sales service.
c. Browsing information: We may automatically collect information such as your browsing history, search history, click behavior, etc. on this website to understand your interests and preferences and optimize website content and user experience.
d. Device and technical information: including the type of device you use, IP address, browser type, operating system, etc., which is used to ensure the normal operation of the website, prevent fraud and security threats, and conduct data analysis and statistics.
2. Use of Information
a. Provide you with personalized services, such as recommending related products and customized content display, to enhance your shopping experience.
b. Process and complete your order, including order confirmation, shipping notification, customer support and other related matters.
c. For internal business purposes, such as data analysis, market research, improving website functionality and performance, etc., to better meet user needs and optimize business operations.
d. Send you important notifications, promotional information, new product recommendations, etc., but you have the right to choose to unsubscribe from such marketing communications.
3. Information Sharing
a. We will not sell, rent or lease your personal information to third parties for marketing purposes. However, we may share your information with third parties in the following circumstances:
(a) Shared with our partners who assist us in providing services such as website operation, logistics and delivery, payment processing, customer service, etc., but only to the information required to perform the services, and they must comply with strict confidentiality and data security requirements.
(b) When required by law, such as in response to a court subpoena, law enforcement investigation, etc., we may disclose your information to comply with applicable laws, regulations and government requests.
(c) In the event of a corporate transaction such as a merger, acquisition, asset transfer, etc., your information may be transferred to the new owner as part of the assets, but the new owner will be bound by this privacy policy and will continue to protect the security of your information.
4. Information Protection
a. We take reasonable technical and organizational measures to protect your personal information from unauthorized access, use, disclosure, tampering and destruction. These measures include but are not limited to encryption technology, access control, data backup, and security vulnerability detection and repair.
b. We require our employees to comply with strict confidentiality policies to ensure that only authorized personnel can access your personal information, and take appropriate disciplinary measures for violations of confidentiality regulations.
5. Information Storage and Retention
a. We will retain your personal information for the period necessary to fulfill the purposes stated in this Privacy Policy, unless we are required or permitted by law to retain it for a longer period.
b. When your personal information is no longer needed, we will delete or anonymize it in a secure manner.
6. Your Rights
a. You have the right to access, correct, update or delete your personal information. You can exercise these rights by logging into your account or contacting our customer service team.
b. You have the right to opt-out of our marketing communications by clicking on the unsubscribe link in the marketing email you receive or by contacting our customer service.
c. You have the right to request that we restrict the processing of your personal information, or object to our processing of your personal information based on specific legitimate grounds.
